Our work

Real problems, real fixes

We keep client names private. Each case study describes the actual problem, what we did, and where the project stands today.

WebsiteFindabilityCost review

Event & wedding venue

Hospitality · North Carolina

The problem: A busy wedding and event venue was running on a site builder it had outgrown. Pages had no proper headings, the homepage showed up under three different addresses, and the builder was quietly blocking AI assistants from reading the site.
What we did: We archived the entire old site first: every page, photo, pricing table, and downloadable guide. Then we rebuilt it as a fast static site that keeps the venue's established brand colors, with its own inquiry form. We also compared the costs of their booking platform and found that a 1.5% uncapped payment fee on deposits cost them far more than the subscription itself: roughly $120 on a single large package, versus about $5 with a capped-rate processor.
Where it stands: New site built · launch pending client sign-off

WebsiteOutreach

Nonprofit · Membership growth

The problem: A local veterans organization wanted to grow membership across its three affiliated groups, but its web presence was a decade-old site with more than 1,400 pages, much of it outdated. Its volunteer officers had no easy way to promote events.
What we did: We built a focused recruitment site with a single interest form covering all three groups, an events calendar, and a social-media toolkit page: a content calendar, copy-paste captions, and a printable flyer, all usable by volunteers without training. We also crawled the legacy site and flagged memorial and governance pages that needed to be carried forward before it's retired.
Where it stands: Built · awaiting final content from the organization

FindabilityAudit

Health & wellness · New business

The problem: A newly opened clinic assumed it had "no online presence yet." In fact, it already had a strong, well-reviewed Google Business Profile, but no website of its own. Everything lived on platforms it didn't control.
What we did: We ran a Google Maps and AI-search audit. It found that the listing's business name was stuffed with keywords (a Google policy risk, even though it was working for now) and that the listing used a category that didn't match the service. We gave the owner the trade-offs so they could decide, instead of changing anything behind their back.
Where it stands: Audit delivered · owner deciding next steps

AIAutomation

Built and run on our own infrastructure

Daily video podcast pipeline: Fully automated: story selection, scripting, voice, avatar video, and scheduling. It runs every day in production, with no one pressing a button.
AI phone receptionist: A self-hosted voice agent that answers calls, handles common questions, and texts both the caller and the owner a summary. In pilot
Inbox triage: Sorts a busy inbox into "needs you," "can wait," and "noise," and pushes urgent items to a chat channel. In development
Findability tooling: A self-hosted site crawler plus AI-search checks that power our client audits.

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